Night Street View experience of Marseille's Cours Julien with Google Creative Lab to celebrate 'Search'
Julie explores her city of Marseille on foot and creates audio walks to let people go see by themselves her discoveries. We wanted to invite everyone to participate in her story so we joined forces and created βNight Walkβ, the first ever Street View at night, featuring the then latest Google products.
Innovative use of a familiar interaction brought great reaction from the audience, press and award juries.
Recognition
- Silver Lion in Cyber @Cannes 2014
- Bronze Lion in Cyber @Cannes 2014
- Gold Pencil @One Show 2015
- In Book @D&AD 2015
- Peopleβs Voice @The Webbie Awards 2014
- Epica Grand Prix Digital
- Shots Digital Campaign of the Year
- Site Of The Day @FWA
- Mobile Site Of The Day @FWA
- Featured in Communication Arts
- AdCritic Ad of the Day
- 1 Gold in Rich Media @The Lovies 2014
- 1 Silver in Interactive @The Lovies 2014
- 2 Gold @W3 Awards
- 3 shortlists @Cannes 2014
Featured in Fast Company, Mashable, Buzzfeed, Conde Nast Traveller
- 360Β° photography
- Panoramic UI
- Spatial Audio
- GCP / GAE